Creating atleast basic listing in free local online directories is something every business must do, the time spent on it is worth investing. Some of the business listings are free and can get your company a wide exposure, all you have to do is invest your time for it. Creating listings on local online directories will improve your search engine ranking results in major search engines like Google, Bing, and Yahoo. Gone are the days when it was enough to get your local business listed in Yellow pages. To get found by your potential customers listing in local online directories is important.
Below are a few local online directories in which you can get your business listed
Google for business
Google for business is the site where you can add your business listing to Google+ Local. As a business owner, you can add/claim your business listing and enhance it by adding photos, coupons, and more. Here you can also respond to customers’ reviewers and view statistic on who’s viewing your profile and where they are coming from. Google receives nearly 6 billion searches each day. Just as Facebook has “like” button, Google has “+1” votes. The more +1’s your page gets the better it is for your business to be found by the search engine users because Google plus page affects the ranking on the search engine.
Of course, we all know Facebook is the most used social network and has acquired a huge user base. Facebook has 1.65 billion active users and this platform is a good place for your business to be noticed. It’s important to have a business listing on Facebook so that the users can refer or direct someone to your site. More than half of Facebook users visit every day, and the mobile app is on three out of every four smartphones.
Bing places for business
Bing is the second most visited search engine on the internet. If people aren’t searching on Google chances are that are searching for products and services on Bing. Bing is the default search engine on smartphones that run on Windows Phone operating system. Windows mobile is still popular and many people like using it so it’s better to consider getting your business on Bing places for business.
Yahoo local listing
Yahoo is the third most popular engine, bringing in millions of searches per day. Yahoo Local listing provides listings and reviews of local businesses. Business owners can claim or add their professional listing to ensure they get found on the internet’s third most popular search engine, with millions of searches conducted on a daily basis.
Yelp is one of the best places on the internet for consumers to find a quality review. If you are looking to tap into word of mouth advertising world, then Yelp is a perfect place to start. You can create deals for loyal customers in Yelp. It has a reporting tool in which you can view the trends of your business. The most notable benefit of Yelp is ease of communication that is why more Yelp communities are popping up in most of the American cities and other places around the globe.
The other places worth listing your business is Merchant circle, White pages, Superpages.com, LinkedIn etc. Get your businesses listed on the local online directories and get found by your target audience. Is there a local online directory you would like to add to this list?