Making your blogs interesting and catchy can draw in more readers to your blogs. Usually, not everyone who comes across a blog post will take the time to even open the link. So here’s what you can do to start getting more readers!
Writing likeable shareable content for your blog
Make your blog title and introduction interesting
The title of the blog is the most important factor that actually drives people to open the blog. Making it catchy and interesting enough to create curiosity among the readers is a good way to draw them to your blogs. Having an out-of-the-world title is just not enough! How you introduce your blog to the readers is what keeps them going. Giving a brief introduction as to what your blog is about or asking them a question related to your blog are some ways to start the blog.
You should be aware that you will have followers waiting to read your blog if you’ve been blogging on a daily basis. In that case, you must be consistent and post regularly. If you decide not to blog daily, let your readers know how often they can expect to see a new blog on your page. This will keep your readers loyal to your work.
Be updated with the latest trends
All of us are trying to keep ourselves up to date with the latest happenings in and around us. There are several ways through which this is done. If you write content that resonates with some very trending topic, it is sure to attract attention. Not only will it attract attention, it will also lead to more conversations from the readers. To do this successfully, you need to keep yourself updated with current events and you can also voice out your opinion on the same. In course of time, your followers may also identify you as a ‘thought leader’!
Try a combination of evergreen and trending content
While trending content may be the factor that draws in more readers to your pages, some topics, even though they are not in the news right now will always be searched for. Having a mix of both such trending and evergreen content will give you a balanced growth.
Use varied content
Having a mix of information in the form of text, infographics, video and creative images can give your content a good appeal for the readers. It will attract various types of readers because different people prefer different content to absorb information. Make them interesting, short and crisp to deliver your message and experiment on different combinations to see what works best for you.
Prompt the readers for social shares
Just like call to action buttons, make use of social share buttons to make trigger your readers to share your content on various social media channels. This is how your work can gain more visibility and readers as well. The top channels for sharing content are Facebook, Google+, LinkedIn and Twitter. Choose your social media platform based on your target audience
Hope these tips help you get more ‘Likes’ and ‘Shares’ for your online content. If you know more ways that will help, do share it with us! 🙂