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Social media had played a vital role during the election campaigns of the General Election 2014. That was the start for digital election campaigning in India. Have a glimpse of the impact of social media on the elections.

You can use online marketing to get people to your website, but is your website designed to encourage people to do business with you? Let’s find out

In this era of digital revolution, you cannot neglect to promote business online.If you do, it might turn out to be a huge opportunity cost because 46.1% of the world’s population use the internet. Survey results show that 34% of the in-store buyers read reviews online even before entering a store.

In the present Digital Era, most marketers feel that digital marketing is the only solution to success. On the other hand, there are a few businesses with CFOs who believe that investing in digital marketing is a waste of funds. These people are under the assumption that the traditional marketing is most effective. As a result, the businesses are confused and uncertain about which approach to adopt. The most optimal conclusion to this dilemma is integrating digital and traditional marketing to get the best results.

B-R-A-N-D-I-N-G

Successful companies made it big only by branding since their newbie era.