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The Goal Cuir Ally is a recently launched retail brand that sells luxury leather goods online. Cuir Ally approached Webdefy with the two key requirements: To Build an E-Commerce Website to sell their flagship products, “Innovative Smart Wallets” Online. To Create brand awareness for the smart wallets thereby driving online enquiries, sales to the product.Read more

Customers always pause before making a purchase, they think for the last time whether or not to buy something from you. They will analyse the ‘Why’ of it once again before actually buying. You might have generated the leads and nurtured them over time and brought them to the bottom of sales funnel and yetRead more

Ever heard of the saying, ‘Trust is difficult to build, but easy to break’? that applies to marketing your business online as well. Yes, it may be difficult, but it’s possible ― otherwise, how great many brands were able to accumulate loyal customer base for their businesses?   How to build trust when you marketRead more

Whether you are creating a product or offering any service, you can employ the techniques of Human Centered Design (HCD) to your advantage, ensuring best possible user experience. It can be applied in website development as well. How? Before working on the website design and development, we must have a clear idea of the website goal, userRead more

Marketing guru Tom Peters said in 1997 that “We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You.” This had been the central idea behind personal branding ever since he introduced the idea, but it does notRead more

Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!Read more