Creative content writing is not writing sales copy. You are not going to talk about your product or services, but the problem it solves – in a subtle way. That’s where the trick is! You need to create inspiration in readers so they will make a connect to your business. If you have limited time and resources, and you still need to engage, you definitely need help in coming up with creative content for your web pages and e-newsletters.
- Creative content writing is not sales copy
- Create inspiration in readers with your content
- Content is a cost-effective way to market
- Talk about problem you solve, not the product